(1)
Muhammad Najm Abd; Salima Hadi Musa; Prof. Dr. Hamed Kazem Meteb Al Shahbawi. THE INTERRELATIONSHIP BETWEEN INNOVATIVE MARKETING AND BRAND EQUITY, AN APPLIED: STUDY THE GENERAL COMPANY FOR SOUTHERN CEMENT / AL-KUFA CEMENT FACTORY. Wor.Bul.Man.Law. 2023, 19, 143-155.