THE IMPACT OF MEASURING CUSTOMER PROFITABILITY ON COST MANAGEMENT - CASE STUDY IN AL NARJIS CONTRACTING AND GENERAL TRADING COMPANY. Wor.econo. and fin. Bul. [Internet]. 2024 Dec. 25 [cited 2026 Feb. 3];41:25-44. Available from: https://scholarexpress.net/index.php/wefb/article/view/4838