THE OBJECTIVE NECESSITY OF IMPROVING THE STRATEGIC MANAGEMENT MECHANISM IN CONSTRUCTION ENTERPRISES

Abstract

This article analyzes the theoretical and practical aspects of improving strategic management mechanisms in construction enterprises, as well as substantiates its objective necessity. Particular attention is paid to issues of increasing competitiveness in a market economy, efficient use of resources, and the implementation of innovative approaches. The paper also explores ways to enhance enterprise efficiency based on global experience, modern management concepts, and digital technologies.